Practical, plain-English guides for small business owners, grouped by topic. Each guide brings together our articles on one subject, so you can start with the basics and work through at your own pace.
New articles are added to each guide as they are published.
Local SEO and Google GuideGet found on Google and Maps by customers near you: your Google Business Profile, reviews, keywords and the technical basics.11 guidesSmall Business Website GuidePlan, build and improve a website that turns visitors into enquiries, from the brief to launch and beyond.16 guidesWebsite Security and Tech GuideKeep your website, accounts and business data safe, with plain-English guides to hosting, backups, updates and scams.5 guidesDomains and Business Email GuideChoose, register and protect your domain name, and set up business email that reaches the inbox.4 guidesSmall Business Branding GuideBuild a brand people recognise and trust: logos, colours, voice, photos and keeping it all consistent.13 guidesSocial Media Marketing GuideChoose the right platforms, plan content you can keep up, and turn followers into customers.16 guidesOnline Advertising GuideRun Google, Facebook, Instagram and ChatGPT ads that bring in enquiries, not just clicks.10 guidesMarketing Planning and Growth GuidePlan your marketing, track what works and grow with the customers you already have.6 guides