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Blogs

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Amazing Research
News & Blogs

Practical insights on websites, branding, social media, content and SEO for small businesses across Pakenham, Berwick, Officer, Cranbourne, Narre Warren and Melbourne’s south-east - written by the team that does the work.

Madexify blog cover: Testimonials That Convince and Comply

How to Collect and Use Customer Testimonials (the Right Way)

Madexify blog cover: Convert Files Without Uploading

How to Convert Files Without Uploading Them

Madexify blog cover: QR Codes That Actually Scan

QR Codes for Small Business: How to Make One That Scans

Google Business Profile Posts: What to Share and How Often

Madexify blog cover: Free Email Signature Generator

Free Email Signature Generator: Make a Professional Signature in a Minute

Madexify blog cover: MFA and Password Managers

Multi-Factor Authentication and Password Managers: A Small Business Guide

Font licences: know your usage rights, on a Madexify ribbon cover

Font Licensing for Small Business: A Practical Handover Guide

Madexify blog cover: What Makes a Good Homepage?

What Makes a Good Homepage? A Section-by-Section Guide

Madexify blog cover: Local Directories, Which Matter

Local Business Directories: Which Ones Matter and Why

Madexify blog cover: Print Design Basics, Avoid Reprints

Print Design Basics: How to Avoid Costly Printing Mistakes

What Is a Brand Style Guide, and Do You Need One?

Madexify blog cover: Does Your Site Need a Privacy Policy?

Does Your Website Need a Privacy Policy? What Australian Businesses Should Know

Madexify blog cover: Google Search Console for Beginners

Google Search Console for Beginners: A Small Business Guide

Madexify blog cover: Mobile-First Web Design Explained

Mobile-First Web Design: What It Means for Your Business

Madexify blog cover: Website Launch Checklist Before Go-Live

Website Launch Checklist: What to Check Before You Go Live

Madexify blog cover: Canva or a Designer? When DIY Works

Canva or a Designer? When DIY Design Is Enough

How to Define Your Brand Voice (With Examples)

Madexify blog cover: .com.au, .au or .com? Which to Pick

.com.au, .au or .com: Which Domain Should an Australian Business Use?

Madexify blog cover: Website Hacked? First 24 Hours

Website Hacked? What to Do in the First 24 Hours

Madexify blog cover: Selling Online, Sort This Before Launch

Selling Online in Australia: What to Sort Before You Launch Your Store

Madexify blog cover: Website Copy That Sounds Like You

How to Write Website Copy That Sounds Like You (Not a Robot)

Madexify blog cover: Service Pages That Rank and Convert

How to Structure a Service Page That Ranks and Converts

Madexify blog cover: Real Photos Beat Stock Every Time

Real Photos vs Stock Images: Why Your Own Photos Build More Trust

Madexify blog cover: What to Track on Your Website and What to Skip

What to Track on Your Small Business Website (Without Drowning in Data)

Logo Files Explained: Which Format to Use and When

Madexify blog cover: Write a Website Brief That Works

How to Write a Website Brief: A Simple Guide for Small Businesses

Madexify blog cover: Professional Business Email, Set Up Properly

Why Your Business Needs a Professional Email Address (and How to Set It Up Properly)

Madexify blog cover: Website Maintenance, What It Involves

What Website Maintenance Actually Involves (and What Happens If You Skip It)

Madexify blog cover: Email Marketing, Your List Beats Your Followers

Email Marketing for Small Business: Why Your List Matters More Than Your Followers

Madexify blog cover: Get More Google Reviews the Right Way

How to Get More Google Reviews Without Breaking the Rules

Madexify blog cover: Visitors but No Enquiries? Here's Why

Why Your Website Gets Visitors but No Enquiries

Brand Refresh or Rebrand? How to Decide What Your Business Needs

Madexify blog cover: Does Your Website Need a Chatbot?

Does Your Small Business Website Need a Chatbot?

Madexify blog cover: Missed Calls Are Missed Jobs, AI Receptionists

Missed Calls Are Missed Jobs: What an AI Receptionist Can (and Can’t) Do

Local SEO: Compare Quotes With Confidence

Local SEO Companies Near Me: How to Compare Quotes

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