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Amazing Research
News & Blogs

Practical insights on websites, branding, social media, content and SEO for small businesses across Pakenham, Berwick, Officer, Cranbourne, Narre Warren and Melbourne’s south-east — written by the team that does the work.

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Choosing Colours and Type for a Small Business Brand

Illustration representing whether social media marketing is worth it and how to measure ROI

Is Social Media Marketing Actually Worth It? A Realistic ROI Breakdown

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What Actually Makes a Brand? Beyond the Logo

Illustration representing building a content system before hiring social media help

Build a Content System Before You Hire Help

Madexify blog featured image reading: Is Your Website Accessible? WCAG 2.2, Explained

Is Your Website Accessible? What WCAG 2.2 Means for Australian Businesses

Madexify blog cover: “Misleading Advertising: What You Can’t Claim”

Misleading Advertising in Australia: What Your Small Business Can’t Claim

Madexify blog cover: “Business Name vs Trade Mark”

Business Name vs Trade Mark: What Actually Protects Your Brand

Madexify blog cover: “What Google Says About AI SEO”

Do You Need “AI SEO”? What Google Actually Says About AI Answers

Blog cover graphic: Signs it is time to rebrand your business - Madexify branding guide

Is It Time to Rebrand? 5 Signs Your Business Needs a Change

Madexify blog cover: “Own Your Google Business Profile”

Own Your Google Business Profile: A Step-by-Step Setup Guide

Blog cover graphic: How to rank higher on Google locally - Melbourne local SEO guide by Madexify

Local SEO for Melbourne’s South East: How to Get Found by Customers Near You

Madexify blog cover: “How Much Does a Website Really Cost?”

How Much Does a Website Really Cost? A Practical Pricing Guide

Madexify article cover reading "Finding a Web Design Agency" in white and coral type on a black background with a liquid coral and purple gradient.

Where to Find Reliable Web Design Agencies for Small Businesses?

Madexify article cover reading "Register Your Domain Name" in white and coral type on a black background with a liquid coral and purple gradient.

How to Register a Domain Name for a Business Website Locally

Madexify article cover reading "Choose the Right Platform" in white and coral type on a black background with a liquid coral and purple gradient.

How to Choose the Right Platform for a Small Business Website in Australia

Madexify article cover reading "Best Website Builders" in white and coral type on a black background with a liquid coral and purple gradient.

Best Website Builders for Creating a Business Website on Google in Australia

Madexify article cover reading "Start Your Business Website" in coral and white type on a black background with a liquid coral and purple gradient.

How to Start a Business Website (Step-by-Step Guide for Founders & Small Businesses)

Madexify article cover reading "Emerging Tech Reshaping Industry" in violet and white type on a black background with a liquid blue and violet gradient.

How emerging tech is reshaping global industries

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